We all know the obsession SEO people have for using keywords in almost every digital marketing campaign whether you talk about SEO, SMO, PPC, or even Google AdWords. Keywords are vital metrics that prove the value of SEO. Rankings on search engines matter; but only when it is helping you drive some value. Google has … Read more
How to create content that help you rank?
The traditional marketing method has noticed a major decline in user engagements across the past years. Today’s customers are much likely to get attracted to content that interacts and associate with them. The effective branded content will bring more engagement, and search engines will also consider this as valuable to the users, thus improving the … Read more
